Knowledge of SEO on-page & off page, Google updates, ranking factors and Search Engine Marketing Techniques The candidate must be able to perform all off-page and on pages tasks successfully, including article/press release/directory submissions, RSS feeds, blog posts, social bookmarking and commenting on social networks
Good Knowledge of on page SEO activities like meta tags, sitemap, header tags, URl optimization etc
Should be good in writing descriptions and ads if required
Good knowledge of Google Analytics and webmaster tools required